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News ed Eventi (in inglese):Cos'è tutto questo gran parlare? E' ClickTracks, ovviamente! Ecco qui le ultime news...
Traffick.com's Adam Eisner took ClickTracks for a spin, and reports his findings. He notes that ClickTracks is a 'powerful tool, easy to understand and simple to use,' and also points out that the software is especially helpful for marketers with multiple clients...and he's right!
About.com's Elisabeth Osmeloski calls ClickTracks a 'good buy' and says that the price point 'it is a smart investment towards understanding your customer base. We agree!
ClickTracks took home honors in the web site management category of Computerworld's second annual Innovative Technology Awards. Other award winners included HP, IBM and ZoneLabs.
Metrics guru Jim Sterne talks about how ClickTracks can help identify Hot Spots, showing which keywords are working are driving sales on a site that doesn't sell prodotti online.
Writing for SearchEngineGuide.com, Andy Beal recaps John Marshall's 'particularly entertaining' presentation at the San Jose Search Engine Strategies conference.
The folks over at Download.com reviewed ClickTracks...and they love it! CNET editors bestowed 5 stars and Power Downloader status on ClickTracks Professional. What does this mean? In CNET's words: 'The cream of the software crop! We highly recommend this download.'
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Internet.com's Dan Muse says that ClickTracks product offerings have a price label that isn't 'limited to the e-commerce elite,' and of his own experience with the software says, 'we downloaded version 3.5.7 of software, installed it and imported a Web log file in about 15 minutes. Once installed, it was as easy to use as Marshall [ClickTracks' CEO] said.'
The fine folks at ZDNet decided to showcase ClickTracks Professional 4.0 for their readers. And their readers have responded by downloading trial version of the product in record numbers. Welcome!
iEntry's Jackie Rosenberger says ClickTracks is 'definitely a unique tool in its class...It is a true e-commerce tool.'
The release of ClickTracks Professional 4.0 caught the eye of several online publications, including Cre8pc.com, Peter Da Vanzo's SearchEngineBlog, SEOToday and Andy Beal's Search Engine Lowdown.
Just in case you were wondering, that's editorial, not advertising! CNET's Download.com chose to highlight ClickTracks Pro to their web developer crowd. They even put us on the front page of Download.com, too!
Search Engine guru Jill Whalen enthuses, 'it [ClickTracks] definitely has some really cool new stuff…Suffice it to say -- it rocks!' Look for a full review of ClickTracks in an upcoming version of her newsletter.
ClickTracks CEO John Marshall presented ClickTracks technology to an audience of world class analysts and practitioners, and gathered feedback and requirements for future enhancements.
WebSearchGuide Jennifer Laycock enthuses, "Using ClickTracks to track traffic and ROI resulting from SEO campaigns is a breeze, making it a must-have tool in my arsenal."
Network World's Mark Gibbs says, "ClickTracks ISP is essentially a variant of the company's standard enterprise product, which is one of the best metrics analyzers available."
e-consultancy's Ashley Friedlein profiles ClickTracks in his comprehensive web measurement report. ClickTracks is profiled in both the main and sample reports.
Designed specifically for ISPs and web hosts, ClickTracks ISP turns web analytics from a cost center to a profit center.
UK-based Revolution Magazine asserts that web analytics of today are more than just tracking users and clicks. Two of ClickTracks clients offer case studies and insights on how ClickTracks made the difference in their data analysis.
ClickTracks' CEO John Marshall asserts that not all visitors matter all the
time in this article for MarketingProfs.com
ClickZ's Kevin Lee urges marketers to make an informed decision regarding the content portion of Google's network, and references an article by John Marshall.
ClickTracks user and FurnitureFind.com VP of Marketing Jeff Antisdel tells ClickZ author Melaney Smith how he uses ClickTracks to focus on clickstream analysis and its relationship to sales.
ClickTracks' CEO John Marshall muses on the value (or lack of value) of Google's Content-Targeted Advertising program.
MarketingSherpa's Anne Holland asks John Marshall's opinion of the whole Google Content-Targeted advertising initiative in this special report.
Author Cory Rudl tells Entrepreneur readers to measure the numbers that matter the most, or they won't see the danger signs until too late. He mentions ClickTracks as one product that can measure those numbers.
ClickTracks introduces an Enterprise version aimed at making ClickTracks easier to use and deploy for larger companies with high traffic, multiple servers and multiple team members.
Author Dave Roberts gives ClickTracks a 'thumbs up' in his review at design portal Media Inspiration.
A candid, insightful interview with John Marshall, CEO of ClickTracks.
WebSourced announces it is providing ClickTracks Analyzer to all clients of
keywordranking.com. Best of breed analytics combined with market leading search
marketing. Larry Chase writes about ClickTracks and finds some surprises buried inside the site he analyses.
Usability consulting firm User Insight utilizes ClickTracks Analyzer for their
Virtual Insight offering.
ClickTracks Version 3.3's new functionality includes a new report designed to show the results of clickthroughs from Google's AdWords Syndication partner. Additionally, Version 3.3 premiers enterprise functionality at an affordable price tag.
Search Engine Blog's Peter Da Vanzo really likes ClickTracks, but that's not the only reason he interviewed ClickTracks' CEO John Marshall about the product and the industry.
Builder.com's Scott Robinson suggests that visitors get a grip on their site traffic with ClickTracks.
ClickTracks' John Marshall dispels the myths surrounding web log analysis in this DevWebPro article.
"The first time you see your site's data [in ClickTracks]," says Create-it's Jordan Ayan, "it will blow your socks off." We agree, Jordan!
ClickTracks wins the readers' choice for achievement and innovation in online marketing technology, solutions and execution. In a two-step process, ClickZ.com first solicited nominations for Web site analysis tool finalists. After making it into the finals, along with WebTrends and SiteCatalyst, ClickTracks Analyzer was selected as the best website analysis tool by ClickZ.com's readers. Press release.
Version 3.1 of ClickTracks includes a powerful set of one-click analysis tools that can compare search engine results from PPC ads and regular search, can distill the marketing campaign that converts most visitors and present the optimum path taken by visitors that results in a purchase.
In his latest edition of ATTUNED, world renowned expert on web analytics Hurol Inan tests ClickTracks. Conclusion : "If you are seeking to enhance the design effectiveness of your website, you should check it out"
It does exactly what it says on the tin. In depth review loaded with tips,
info and screenshots. See how other people have used ClickTracks to improve
their site. "It's not enough to simply count page views--that tells you absolutely nothing about your clienti' interests and behavior....You need more." CRM Magazine reveals how Green Mountain energy was able to get more from their site using ClickTracks. |
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